Via Domain Name Wire:

Social bookmarking site Delicious has flipped the switch on its brand, encouraging users to visit the easy-to-remember Delicious.com instead of the often typod del.icio.us.

While admittedly they saw many confusions the real question is how much did it cost them? how much others have made on it while they were figuring it out? My guess, millions of dollars.

Which other brands are on the same boat but yet to figure it out? Under the Yahoo umbrella, I do have a couple in mind.

Before we go, Bido update. Auction for DebtSpecialist.com is underway. Current bid is US $2,356.00, 16 minutes to go.

Edit: Closing price US $2,356.00

Have a great day!

Sahar

Read the complete post at http://www.conceptualist.com/fedclick.php?ref=http://www.conceptualist.com/2008/08/01/domain-name-wire-delicious-rebrands-as-deliciouscom-a-lesson-for-entrepreneurs/&id=2265